Christmas Marketing & How to Get More Sales

With the holidays approaching, it’s time to get moving with your marketing campaign. People are guaranteed to start their holiday shopping early. We’re going to guide you on how to make sure customers choose YOU and no one else!

With the majority of annual sales happening during the holiday season, you can’t afford to miss out, don’t forget; Black Friday, Cyber Monday and general holiday gifting madness. We’re here to kick start your marketing campaign, just follow these guide lines.

1. Start Early

Every year holiday shopping occurs earlier and earlier. Many brands will receive less traffic and sales due to them only concentrating on the key calendar holidays (Black Friday, Cyber Monday, etc.), as opposed to starting early and thinking ahead of the pack.

2. Don’t Ignore Digital!

Most brick and mortar stores expect people to just find them and they’re all good to go. With modern technology constantly improving, most shoppers do their research online before making a venture to purchase. Whether you’re a brick and mortar or online shop, your marketing campaign should include being found online, this is crucial for getting those sales.

3. Influencers

No one looks at banner ads anymore, and more importantly over 200 million people are using ad blockers. This means your hard-earned money isn’t going to be as effective. Take a look at using promoted adverts through Facebook in your marketing campaign. These can be specifically targeted to the desired customer who are actually interested. Using social media should be key in achieving the perfect marketing campaign.

4. Be Organic

Paying for adverts is one way your marketing campaign will reach its target. However, gaining them naturally without paying is even better. We offer effective SEO, meaning that your website will be visible to searching clients and rank higher up in google search results.

For more information on increasing your sales through effect marketing campaigns, please feel free to contact us:

info@pinfieldsmarketing.co.uk // 01527 910 635