There are many ways on how to increase your social media engagement, but we have put together some of our favourite tips! Respond to All Comments You need to be social as well to increase your social media engagement. If a customer sends you a message or leaves a comment you are being given an opportunity to talk to them, no matter if it is positive or negative. If they leave a positive message, then show your appreciation and if they leave a negative comment then suggest a resolution. The only time you shouldn’t respond to people is when they tag someone else in your post because they aren’t directly engaging with you. Run Contests and Giveaways This is the easiest way to increase your soci
Social media can be an extremely powerful business tool if you use it correctly, but a common mistake is failing to develop a social media plan. A social media plan will include the same elements of a traditional marketing plan, but you will need to do your research. Once you have finished your research, you can start outlining strategies and developing your plan Identifying a Social Media Manager You already have a lot of tasks while running a business which means that social media can be forgotten. Before you start a social media campaign it’s a good idea to identify a person who can be in charge of monitoring and posting content onto your social media platforms. It is important for your s
You have had social media for a while and have been running campaigns, participating in chats and you might of even starting to pay for adverts, but how do you know it is working? Here’s are some metrics that anyone can use and what you should always keep tabs on. Follower Growth Your fans, followers and likes show how many people are interesting in your business, and they want to see what you post. You are doing something right if you are consistently growing your followers. However, people who come back to your page and tell others to follow you, fuel your growth. Having an increasing follower count is a good measure that you are on the right track and people want to listen to what you’re
